Facebook is one of the most visited social media sites on the internet. Everybody loves Facebook. Since Facebook allows you to have several pages, why not build a page for your business and promote it. You have a lot of potential prospects to gain interest in your business.
Here are some of the ways that helped me to get a lot of followers on Facebook:
Use your YouTube videos to guide visitors to your Facebook page. You can post your link in the comment section or have a popup link appear on the video. This will increase traffic to your Facebook business page.
Writing Creative, valuable Content.
Creating valuable, eye-catching content is the key to your online business success. Getting people’s attention with content that can help them will draw people to follow you and like your page. More likes on your page, shows social proof that your business is real.
What About You?
Give a short bio of who you are. Keep it related to your business. Don’t babble too much about how your grew up or how long it took you to become successful in online marketing. Keep it informative but interesting. By your readers getting to know you will give you a stronger connection with them.
Add your Facebook URL into your email signature. If you have an email list or sending personal emails of any sort, have a link to your Facebook page under your signature so more people can visit your page.
When writing your blog posts, the end of each post include a link to your Facebook page. You add a creative phrase as to why they need to visit the link.
Twitter is the next best thing to Facebook. In your daily tweets, mention your Facebook link. Or you just write a comment on why someone should visit your Facebook page.
Respond to Comments on Blogs.
Check your blogs daily and interact with the people who share their comments. This will show them that you are appreciative of them taking the time to visit your blog site. When posting your comment always include a link to your Facebook page.
It costs a little bit of money to do Ads on Facebook. Your ad will get seen by millions of viewers in Facebook. If you produce a great advertisement, your business could make good profits from it.
In your personal Facebook profile, include a link to your business page URL. Put your business URL in your contact information.
Facebook “Like” box.
Put a “Like” box on your page. Keep track of how many people are liking your page. Whether people are visiting your page for the first time or already following you, they can like your page. The more likes you have on your page when it’s being visited, it draw even more attention from others. This is a great way to get your page noticed.
Do a contest.
This is a great strategy in getting more traffic to your site. Do a contest with your friends on Facebook, do a post that says you are giving away something free for whom ever send you the most Fans to your business page. I do a lot of contests for my business page and it brings a lot of fans to my page who usually subscribe to my mailing list.
Comment on other’s posts.
Comment on other people’s posts on Facebook and include a link to your business page URL. This is the same strategy you can do when commenting on blog posts.
Ask followers to engage in conversations.
Ask people for their opinion or to start a topic on your wall. Post questions that will draw the attention of people visiting your page. This can help you get more traffic to your Facebook page, after all it is a sociable site!
Mention your Facebook page URL in your offline advertisements. List it on your business cards, brochures, pamphlets, newspaper and magazine ads.
If you do a webinar, you should have the people who register, sign up to your Facebook business page. Usually they will sign up after watching your webinar. This is an easy strategy you can use to get people to visit your Facebook page.
These are some of the techniques I have done and all proven to be very successful outcomes for my business. Hope you find these techniques to be helpful in the success of your business.
Regardless of whether yours is a small or large business, Facebook is one online platform that you cannot afford to ignore when it comes to promoting our business. The modern trend is that most consumers search the web even for local businesses most of which happen to be on Facebook. In addition to its position as the largest social networking site due to its large number of registered users, the site puts at your disposal a good number of features that you can use to effectively promote your business.
Promoting your business on Facebook requires that you create a business home page, which will serve as your social networking site. Although similar to the traditional Facebook profile page, this one will specifically be for your business or brand. Because it is from the page where you will interact with potential customers, you need to create it in such a way that it reflects your business or brand.
Creating a Facebook business page is certainly not enough when you need to promote your business. You need to start off by connecting with Facebook users. Facebook provides you with the “Build Audience” tool located on your page’s Admin menu. The tool enables you to invite both your Facebook friends and email contacts that have the option of following your page. In addition to your friends and email contacts, you need to advertise your Facebook page’s URL through other means to get more following.
There is really no point in gaining following if you do not keep them engaged. You need to create relevant content that your followers will like, share and give comments on. Posting relevant content on a regular basis will have the positive effect of attracting more followers as the same are shared, which will in effect increase your chances of making sales. Engaging your followers is not limited to creation of relevant content. The Facebook Offer tool is a valuable tool you need to use to attract customers. The tool allows you to create redeemable coupons that your followers can use in your store.
One of the most effective ways to promote your business on Facebook is to create Facebook ad(s). Facebook actually provides you with the necessary ad creation tool complete with monitoring tool you can use to monitor performance of your ad(s). Although you pay for the same, the cost is very minimal. You actually indicate how much you are prepared to pay for your ad(s). Furthermore, Facebook gives you the opportunity to choose users you wish you ad(s) reaches and geographical location among other important factors.
This is in no doubt a simple and straightforward way to promote your business on Facebook. In doing so however, you need to remain alive to the fact that advertising on Facebook is all about relationship marketing. You therefore should not expect to start reaping benefits instantly. Your initial aim should be to gain significant following you can rely on for long-term business relationship.
What is the use of creating a site that cannot attract visitors? It might be a shame on your part when you keep on promoting your site that no one dares to look at what is inside. It might be challenging to come up with a good looking and captivating site that offers business options. There are several existing sites that are quite useless in the world of online users. Therefore, it is important to learn and discover the most helpful information to improve your site. Remember, the site that you will be creating involves money and your name as well. The effectiveness of the site will reflect to the owner of it.
In general, the internet contains billions of websites and webpages and only a few millions of them can be visited by the online users. Do you want a successful way to promote your site? Then, it is important to be reminded by some of the useful tips in promoting your site.
1. Make it simple
Make sure that you are not exaggerating the design of your site. The first step is to create unique content in your site. It is important that all your contents are SEO compliant to ensure its existence. The lesser and complex your contents are, there might have the lesser chance to find your site. If you are selling products, make sure that you are adding interesting descriptions about the products you are selling or services you are offering.
2. Link your site with others
One way of what you can do to effectively promote your site is to link it with other sites. There are lots of online sites that can be affiliated with your site. However, make sure that your affiliated site is massively visited by the people. You may let your friends, family or workmates know about your site. They may also give their feedback in your site that can help to the visibility of your site.
3. Join other social networking sites
Social media is now the most popular site that encourages more people. There are various social media sites and online communities that can help you promote your site. These are Facebook, MySpace, Google+, Pinterest, StumbleUpon and Twitter. If you are promoting your site just to introduce your business, this is a better idea to join these networking sites. You may create a fan page through your Facebook account.
4. Evaluate webpage visitors
There are web hosts that offer charts of traffic information about their users. You can use these charts to identify the pages that are commonly visited by the online users. It will help you analyze on what changes or format to employ in your site to make it more readable and interesting.
5. Employ email-marketing
You can make lists of your prior and potential customers and make sure to have constant communication with them. Through sending them e-mail messages, they can feel that you care for them and the result is their loyalty to you.
It might be harder to please people just to visit your site. It seems that you need to learn more desirable techniques to cope with other existing sites. If you are in the business, it is harder to promote your site and let the people know of your products. However, if you are dedicated and motivated to win the interest of more clients, you will need to do more research to find more useful methods in promoting your site.
Are you willing to invest in a more long-term and reliable organic traffic source for your website? Then let’s look at a search engine that can assist you in increasing your traffic.
Interview an Influencer or Get Interviewed by a High-traffic Website
Have you heard of Tim Ferriss, the author of the Four-Hour Work Week?
His podcast is nowadays a staple content type that he provides to his viewers. Tim’s show has world-class performers who share their insights on a variety of topics, and he is well-liked on social media. Do Tim’s fans enjoy the show? So far, the show has received over 50 million downloads. On most days, it’s the most popular business podcast on iTunes.
Interviews, whether on video or audio, are inherently conversational, lively, and engaging. The great aspect is that it’s a win-win situation for both sides. The interviewer is exposed to a new audience, while the interviewee is able to provide his website visitors with new fascinating and authoritative information. You can ask an industry influencer to share your interview with their followers on social media if you interview them. Consider the organic traffic you’ll get from their social media followers, which number in the hundreds of thousands. Consider the level of interest generated by a prior Derek Sivers interview on the Tim Ferriss Show. Derek shared the show’s URL with his 283K followers on Twitter. It won’t hurt if you establish a relationship with the influencer as a result of the interview.
Similarly, being interviewed by a high-ranking website can result in a significant increase in search engine traffic. Harsh Agrawal’s blog, Shoutmeloud, received 35,000+ views in a single day after he was profiled by YourStory. That was the blog’s most popular search engine traffic source (with 600,000+ monthly visitors). Because interviews provide consolidated value, they can be used as a long-term lead generating source for your company. Consider how many bloggers you’ve learned about through interviews on YouTube and other high-authority websites.
You may also conduct a Reddit AMA if you have a very compelling storey to tell. Mateen’s AMA got about generating $85,000 in profit by selling TeeSpring shirts/hoodies received 2000 page views. He also boosted the number of visitors to his website on a daily basis.
By registering as a source with HARO, you can also answer queries from journalists. On HARO, Christopher from Snappa came across this question from Inc Magazine about the future of content marketing. He swiftly responded with a thorough response. He was mentioned in Inc a few weeks later as a result of this. HARO is an excellent strategy to have your brand mentioned on authoritative news sites such as Entrepreneur and Inc. Those backlinks will enhance your search engine traffic and increase your marketing strategy by improving your reputation in Google’s eyes. Contact an SEO agency to find out how you can do this and how they can manage it for you while you work on the bottom line of your business.